DAILY REAL ESTATE NEWS | FRIDAY, MAY 06, 2016
In a recent episode of ABC's "Modern Family" viewers were schooled on the difference between a REALTOR® and a real estate agent.
In the episode, which aired Wednesday May 4th, Phil Dunphy, the show's resident real estate practitioner played by actor Ty Burrell, clarifies his status as a REALTOR® and offers Gloria a lesson about what sets REALTORS® apart from other real estate agents. At the end of the show, Dunphy is seen straightening an "R" pin on his jacket.
The National Association of REALTORS® partnered with "Modern Family" to craft the episode's messaging as apart of NAR's Get REALTOR® campaign.The plot narrative of the show coincides with the launch of NAR's latest TV and online ads featuring the Dunphy character, who provides his "Phil's-osophies" on the ways REALTORS® provide value to home buyers and sellers. Dunphy is "now one of America's best-loved REALTORS®," says Elizabeth Mendenhall, NAR's 2016 First Vice President.
Source: “‘Modern Family’ Product placement Takes Ad to New Level,” The Associated Press (May 5, 2016)
Northern Kentucky REALTORS® encourage homeowners to consider listing now because average selling prices for the last 6 months have been consistently higher than normally seen in our local market. This is just the news that NKY homeowners have been waiting for. Low inventories of active homes for sale are driving average sale prices up to levels that are higher than prices recorded in the real estate boom of 2006 and 2007.
You have to strike when the market is hot, as the old saying goes, and that’s so true now when inventories of homes for sale in Northern Kentucky are at an all-time low. In November, 2,106 active listings were available, the lowest number for all of 2015, and even for as long as the MLS has been tracking active listing inventories. Now is the perfect time to ready your home for the spring selling market. Home sellers have a perfect opportunity to make a quick sale if their home is move in ready, priced right and has features and amenities today’s buyer is looking for.